The Palm Beaches Staff Feature

Staff spotlight for Discover eNews. Meet our decorated and highly experienced staff. Get to know our diverse teams across the organization. 

   

Bryan Glynn

Welcome, Bryan Glynn!
The new Director of Digital Marketing. Bryan has 15 years of digital marketing experience across all digital channels. He spent the last six years at Cox Media Group (and its affiliates) as a Director of Client Services. In his new role, Bryan will have the lead role in the establishment of a new Digital Center of Excellence that seeks to position The Palm Beaches at the forefront in digital marketing among all Florida and US destinations.
 

Jessica Lettsome

Welcome, Jessica Lettsome to the Group Sales and Services team!
Jessica will be part of the Services Team as a Destination Services Manager. Jessica is originally from Palm Beach County. She attended Florida State University and also has degrees from UCF in Orlando and FIU in Miami. Most recently, Jessica was an Events Manager at the Grand Rapids Public Museum and previously worked at the Frost Art Museum in Miami. Jessica loves to travel, cook, and trying new dishes. She loves anything aquatic and enjoys the arts, taking walks, reading and her guilty pleasure is Bravo. 

Natasha Boschetti

Welcome, Natasha Boschetti!
As our new Social Media Specialist, Natasha supports our team by creating engaging content, connecting with our followers, and sharing everything The Palm Beaches has to offer. Before joining Discover, she worked as a Marketing Coordinator where she managed multiple social media accounts, designed brand collateral, and managed community outreach efforts. As a journalist, her true passion lies in storytelling and she is excited to share The Palm Beaches’ vibrant story. After all, her motto is “Invest in experiences!” When she is not working, you can find her snorkeling at Peanut Island, trying new restaurants with friends, or exploring new places.
 

Ryvis Sierra

Welcome, Ryvis Sierra!
Ryvis joins our team as a new PR Manager, focusing on groups and meetings content and media relations. An accomplished PR pro, Ryvis possesses expertise in media relations, brand management, integrated marketing, event management, and social/digital content.  Ryvis has enjoyed a diverse career working in various business sectors including hospitality (Sandals and Beaches Resorts), government (City of West Palm Beach), radio, nonprofits, and even the film industry (check out IMDb for film credits!).  She prides herself in giving everything her all and bringing both creativity and business acumen to her work.
Rosemarie Michel
Rosemarie Michel

Meet The Palm Beaches Team – Rosemarie Michel, Senior Manager, Website, CRM, and Digital Platforms! 
She goes by ‘Michel’ her last name and currently resides in Palm Beach County. Michel earned her bachelor’s degree in Marketing from Mercy College in Dobbs Ferry, NY, and an M.B.A in Business Administration from Walden University. Before joining The Palm Beaches team Michel worked in various digital and marketing roles and previously worked at Citrix Systems, a technology company located in Fort Lauderdale, FL. She currently manages digital e-comms for events and newsletters and cross-collaborates with teams to effectively leverage our CRM platform to drive positive customer experiences. Although Michel loves the Sunshine State, her plan is to one day retire to Costa Rica.

Yvonne Williams

Meet The Palm Beaches Team – Yvonne Williams, Senior Manager Destination Services! 

Yvonne has been a dedicated employee for The Palm Beaches and to Palm Beach County’s tourism industry for more than two decades. She has supported the Global Sales Team including Groups, Meetings and Convention Sales, and Leisure Travel Sales with customer relationship management and support services at numerous delivery points, including client destination reviews, hotel site inspections, and multi-hotel convention center group services. Yvonne was nominated and won ESPA & NorthStar Meetings Group, 2019 CSM of the Year Award. 


Beril Gutierrez

Welcome, Beril Gutierrez – New Social Media Manager!  

We’re excited to welcome Beril Gutierrez as our social media manager. In her role, Beril will lead Discover The Palm Beaches’ social strategies, and social media content within the organization, working across all divisions for content and helping us grow our presence in the social sphere. Beril has an extensive background in social media, creating content, managing and growing social media pages, analyzing KPIs, working with influencers and travel writers, and successfully converting followers into visitors. She is an accomplished influencer herself, owning and managing several travel-related pages on Instagram and Facebook, reaching a combined following of 1.5 million. 

Lindsey Wiegmann
Lindsey Wiegmann

Welcome, Lindsey Wiegmann!

We’re excited to welcome Lindsey Wiegmann as the new director of public relations and social media. In her role, Lindsey will help develop, manage, and drive all PR strategies as it contributes to the overall success of the strategic plan. This will include generating positive earned media coverage designed to raise awareness of The Palm Beaches as a leisure and meeting destination. Lindsey brings with her extensive PR experience, working for large and small agencies along the east coast, executing integrated marketing campaigns for well-known travel and hospitality brands. She has spent the last seven years of her career entrenched in travel and hospitality PR, working with clients such as Best Western Hotels & Resorts, Red Roof, Bahamas Paradise Cruise Line, and individual properties like Sonesta Fort Lauderdale Beach and Margaritaville Hollywood Beach Resort. Welcome, Lindsey!


Eva Damato

Meet Eva Damato! After moving from New York to The Palm Beaches she attended college at Lynn University where she received an undergraduate degree in Business Administration and a minor in Multimedia Communications. She continued her education receiving an MBA specializing in Marketing and Sales. Eva is now the Leisure Sales Manager at Discover The Palm Beaches after working at The Breakers Palm Beach where she was introduced to the hospitality and tourism industry. With a focus on domestic travel agencies and operators, she enjoys sharing her passion for the destination with those who seek to learn more about it. Eva enjoys the endless turquoise water and sunshine The Palm Beaches offers and finds it hard not to dive in any chance she gets. Enjoying the beauty in the nature that surrounds her, The Palm Beaches make it easy to stay. Thank you for all that you do, Eva!


Ashley Medeiros

Meet Ashley Medeiros! Ashley graduated from the University of Central Florida with a degree in Event Management. Prior to (re)joining the team at Discover The Palm Beaches (she interned in Group Sales & Services while pursuing her degree at UCF), she worked in Convention Services for The Walt Disney Company and in Sales & Services with a Destination Management Company. Her favorite thing about #ThePalmBeaches is the diversity of all the cities and towns! When meeting in The Palm Beaches, she recommends a group catamaran excursion! "This is something groups can do no matter where they are meeting in our destination - they get to be out on the water, snorkel, learn the history of the area, and relax enjoying the beautiful scenery!" Thank you for all that you do, Ashley!