Society for Marketing Professional Services Southeastern Regional Conference

Join us May 19-21, 2025, for the SMPS Southeast Regional Conference!

For the first time ever, South Florida is proud to be the host for the SMPS 2025 Southeast Regional Conference (SERC)! Destination South Florida asks you to buckle up and get ready for an adventure-packed conference filled with keynote speakers, immersive educational classes, breakout sessions plus a host of networking social events that will leave you looking to extend your stay!

Event Location

Hilton West Palm Beach

Where to Stay

Hilton West Palm Beach
600 Okeechobee Blvd
West Palm Beach, FL 33401

West Palm Beach Marriott
1001 Okeechobee Blvd
West Palm Beach, FL 33401

Discover the Palm Beaches

There’s no better place to start your adventure than West Palm Beach. With tropical energy pulsing through its palm-lined streets, West Palm Beach is a hub of nightlife, entertainment, and recreation in The Palm Beaches.

Visit the vibrant neighborhoods of downtown West Palm Beach and hop on a circuit cart, a free service shuttling you around downtown West Palm Beach. Overlooking sparkling Lake Worth Lagoon, Clematis Street is home to funky sidewalk cafes, colorful murals and buzzworthy bars.

CityPlace, an open-air plaza with numerous dining and shopping where it’s not unusual to stumble upon rousing events and live music. Flash your badge around CityPlace to receive exclusive discounts at shopping and dining venues. Be sure to check out one of the many eateries in the area.

Want to know more about West Palm Beach? Here are 10 things to do in West Palm Beach during your stay.

West Palm Beach is also home to Palm Beach International Airport (PBI), which offers more than 200 daily nonstop service routes provided by 13 airlines and is a 9-minute drive from downtown West Palm Beach.

While in town, don’t forget to tag your photos with #ThePalmBeaches!