Convention Bookings in The Palm Beaches Break Records

Groups, Meetings and Convention business soars in 2018, with more on the horizon  

Editor’s note: Download sound bites by President & CEO Jorge Pesquera by clicking here.

Sample tweet: Come for #business, stay for pleasure – book your convention in #ThePalmBeaches with @PalmBeachesFL,- “The Best Way to Meet in Florida” https://youtu.be/fx0AMVTOcq8

meeting ad and convention center
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WEST PALM BEACH, Fla. (Jan. 23, 2019) – Discover The Palm Beaches (DTPB), the tourism marketing organization for Palm Beach County, is announcing a dramatic 98% increase in room nights booked by the DTPB Group Sales team for groups, meetings and conventions from 2014 through 2018. With a record-shattering 231,000 hotel room nights – nearly double what was booked in 2014, DTPB saw the highest convention booking year ever in 2018.
Group Room nights chart
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Conventions booked by the DTPB team contribute to the local economy by boosting hotel occupancy and reducing seasonal business downturns in Palm Beach County. In 2017, tourism contributed a $7 billion impact to The Palm Beaches, supporting the livelihoods of more than 70,000 hardworking members of our community – holding its place as the second leading economic driver for Palm Beach County.

Featuring more than 35 hotels and resorts that have a combined one million square feet of meeting space, as well as more than 20 off-site meeting venues, the destination is living up to its brand promise that The Palm Beaches are “the best way to meet in Florida®.”

“The convention and meetings industry is an increasingly important market for The Palm Beaches, given the new and developing hotel and venue facilities in Boca Raton and West Palm Beach, as well as other destination hotels and resorts throughout Palm Beach County. We have made great inroads in positioning our destination in the meetings market, and the best is yet to come,” explained Jorge Pesquera, president and CEO for DTPB. “Meetings and convention visitors expose The Palm Beaches to corporate and association leaders who have the power to influence company relocations and entrepreneurial investments in our area. This supports the Business Development Board’s and municipal economic development efforts. Groups are a win-win proposition for any community, and we’re ready to capitalize on it.”  

“We’re thrilled with the booking achievements of our Discover The Palm Beaches Group Sales team, Palm Beach County Convention Center and hotel industry partners. This dramatic growth in business events is helping to establish our reputation as an enticing meetings and conventions destination,” Pesquera continued. “In partnership with the Palm Beach County Tourist Development Council, we’re harnessing this positive momentum through our efforts to establish a bold, new vision for our ‘Convention Center Campus’ that will elevate The Palm Beaches on the global meetings map.”

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Discover more about The Palm Beaches at www.ThePalmBeaches.com. Follow @PalmBeachesFL on Facebook, Instagram and Twitter.
 
About Discover The Palm Beaches
Discover The Palm Beaches, formerly the Palm Beach County Convention and Visitors Bureau, is the official 501(c)(6) not-for-profit tourism marketing organization that promotes the collection of 39 cities and towns commonly referred to as “The Palm Beaches,” which spans more than 2,300 square miles and 47 miles of pristine, golden beaches from Boca Raton to Jupiter and Tequesta. Tourism is among Palm Beach County’s major industries, generating $4.7 billion in direct visitor spending and supporting 70,000 jobs with an economic impact of about $7 billion. Once recognized as a tropical escape for elite travelers in the late 1800s, America’s First Resort Destination® is making its resurgence as The Best Way To Experience Florida®, welcoming a record-breaking 7.89 million people in 2017. The Palm Beaches are home to nearly 17,000 hotel rooms, ranging from historic resorts to boutique inns. The destination features more than 100 family-friendly attractions, world-class luxury and antique shopping experiences, 125 miles of peaceful waterways for on- or in-the-water activities, 160 artificial reefs that line the Atlantic Ocean’s Gulf Stream current, 160 golf courses, award-winning restaurants and a thriving entertainment scene boasting more than 200 art and culture organizations.

Situated along I-95, The Palm Beaches are also home to Palm Beach International Airport (PBI), with more than 200 daily direct flights to 27 domestic and international destinations in the United States and Canada. The Palm Beaches are also conveniently located next to Fort Lauderdale-Hollywood and Miami International airports, each one only an hour away. In addition, with the Virgin Trains USA (formerly known as Brightline), transportation into The Palm Beaches from Fort Lauderdale and Miami is even faster and more convenient – with an additional connection to Orlando coming soon.

For more information about The Palm Beaches, visit www.ThePalmBeaches.com and connect on social media via Facebook, Twitter and Instagram @PalmBeachesFL, YouTube at Discover The Palm Beaches and the hashtag #ThePalmBeaches. Tune-in to The Palm Beaches TV for 24/7 streaming content of the destination’s hotels, attractions, restaurants and experiences. 
 
MEDIA CONTACTS:
Ashley Svarney
Senior Director, Public Relations & Social Media
Discover The Palm Beaches
[email protected]
Office: 561-233-3030; Cell: 954-592-6683
 
Angela Cruz Ledford
Manager, Public Relations & Communications
Discover The Palm Beaches
[email protected]
Office: 561-233-3064; Cell: 318-512-7464