Sunny + Salty in Lantana | Small Business Spotlight in The Palm Beaches

An ocean-inspired boutique in Lantana blending sustainable swimwear, artisan finds, and coastal creativity

By: Jessica Pierce

A woman with long blonde hair is smiling as she looks at colorful bikinis hanging on a rack in a store

Sunny + Salty in Lantana: A Coastal Boutique Inspired by The Palm Beaches

Tucked along Ocean Avenue in Lantana, Sunny + Salty is a coastal boutique shaped by salt air, creativity, and a deep connection to the ocean, an extension of founder Gina’s life by the water.

“This is where my life and inspiration happen,” the founder says. “Ocean Avenue is my straight shot to the beach… a road I drive almost every day with sandy feet, wet hair, and a head full of ideas.”

A Boutique Inspired by the Ocean

That connection to the water influences everything, from sustainable swimwear designs to curated pieces by artisans who share her love for the sea. Opening the shop here felt “less like a business decision and more like following the tide,” says Gina—pun intended.

The Story Behind Sunny + Salty


The brand began with a moment in the water. “It was a cold January swim with a sea turtle,” she says, an experience that sparked her first swimsuit design and a commitment to using recycled materials.

Inside the shop, every detail is intentional. “I’ve absolutely dragged driftwood home from the beach,” she adds. “Everything here has a story.”

A woman with long, wavy blonde hair smiles warmly, wearing a white tank top and a colorful floral skirt

More Than a Swimwear Shop

What matters most is how people feel when they walk in.
“It’s when someone walks out of the dressing room smiling… just genuinely happy.”

Beyond swimwear, including favorites like the Kaneohe one-piece, the shop is a go-to for thoughtful gift-giving, featuring eco-friendly finds and pieces by local artisans. From creative workshops to easy conversation, the space feels welcoming, inspiring, and a little unexpected.

“It’s more than retail,” Gina says. “It’s about confidence, connection, and knowing you can absolutely be sunny and salty at the same time.”

Local Tip for Visiting The Palm Beaches

“Slow down and experience The Palm Beaches the way locals do,” she says.
“The Palm Beaches are at their best when you don’t rush them.”

If you’re exploring South Florida, make time to stop by this charming coastal community. Lantana offers a slower pace, local character, and hidden gems just steps from the water.

Sunny + Salty is the perfect place to start, whether you’re shopping for something special or simply soaking in the coastal vibe. Shop small, shop local, and support the businesses that makes Palm Beach County so unique.

Explore more Small Businesses Spotlight features across The Palm Beaches and discover the local stories shaping our community.

Jessica Pierce - Author Photo

Jessica Pierce

Location Icon Palm Beach, FL

Jessica Pierce is a writer and content creator for The Palm Beaches, inspired by the coastal culture, natural beauty, and vibrant lifestyle of Palm Beach County. A local for 25 years, she brings an insider’s perspective to the region’s beaches, waterways, and signature Palm Beach style. Guided by her love of photography, nature, the water, and the community she knows by heart, Jessica crafts elevated stories that capture the true spirit of the place she calls home.

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