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Relax, Rejuvenate and Reset in The Palm Beaches for 2019

LONDON, United Kingdom (21st January 2019) – At a time when well-being transcends into a new form of wealthy living, The Palm Beaches’ array of offerings welcomes visitors to get their year off to a good start. Located in the Sunshine State, between Orlando and Miami, Florida, The Palm Beaches (Palm Beach County) offer much more beyond ease of access and a bountiful list of scenic beaches. As a chosen destination by many sports-world celebrities, The Palm Beaches charm even the most elite travelers with its abundance of sunshine, 47 miles/75.6 km of Atlantic coast beaches, and experiences are known to induce relaxation, rejuvenate the spirit, and reset the tranquility of mind. Here, visitors are invited to experience everything from transformative spa treatments, re-invigorating outdoor fitness experiences, clean eating, and more for a health-oriented New Year.

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RELAX AND REJUVENATE
 
Home to a growing list of stunning resort spas, The Palm Beaches serves as the perfect place for an easy entrance into the New Year:
 
Take a Ritual Bath at The Boca Raton
Modelled after Spain’s Alhambra Palace, the Waldorf Astoria Spa at The Boca Raton sets the scene for ultimate relaxation. Featuring 44 treatment rooms, an indulgent menu of spa treatments, 10,000 square feet of tranquil gardens, waterfall whirlpools and a pool complete with underwater music, the Waldorf Astoria Spa (Spa Palazzo) will have you feeling zen in no time. Enjoy the spa’s signature Ritual Bath experience, which includes your choice of a steam room or sauna selection. Once that is complete, guests will next enjoy a eucalyptus-infused inhalation room, where they can rest amidst the scent of the relaxation-inducing fragrance of lavender eucalyptus blend and feel the cooling sensation of chilled cucumber slices over their eyes. Afterward, a bubble-filled bath awaits, where guests will melt into a large, warm soaking tub of aromatic bath salts, personal body scrub – enhanced with a flavorful cup of sorbet for palate cleansing. Next, a Swedish shower that increases circulation and blood flow throughout the body with its 100 massaging shower heads beckons. Guests will next enjoy a back-massaging deluge to release tension from the back and shoulders, before lastly experiencing an invigorating jacuzzi soak. While this is the perfect way to get started on the journey to relaxation, we encourage visitors to explore the abundance of additional offerings available at the Resort.
 
Find Your Happy Place at Eau Palm Beach Resort & Spa’s Eau Spa
“Pause, Play and Perfect” is the motto at this whimsical Forbes Five-Star spa. In true adult fairy-tale fashion, Eau Spa delights guests with a wishing-well welcome and champagne glass. Once guests are cozied up in their spa robes, they are welcome to enjoy the bite-sized cupcakes in the lounge, sit upon dangling swing chairs as their feet grace the waters of the reflecting pool, doze off, read or socialize in the Self-Centered Garden, or unwind in the oversized waterfall Jacuzzi. Eau Spa also invites those needing a bit more “me-time” to enjoy the Spa’s 42,000-square-foot tranquil wonderland, where 19 treatment rooms await. And, did we mention that guests are able to customize their treatment room experience with customized scents, lighting color, and music preference? Check out the other ways you’ll be able to enjoy your time on the property by exploring the resort amenities at Eau Palm Beach Resort & Spa: https://www.eaupalmbeach.com/ .
 
Soak in the Waters of the World Mineral Pools at PGA National Resort & Spa
Whether you’re enjoying the spa day pass or moving further into your relaxation retreat pre- or post-massage, a dip in the resort’s mineral pools is sure to soothe your body. With minerals imported from the French Pyrenees and The Dead Sea, these two pools promote health through water. The Dead Sea pool can help alleviate irritated skin and anxious minds, while the Salies-de-Béarn’s French minerals have been known to help moderate body temperature, mood swings, and fluid retention. Be sure to check out the spa’s globally-inspired spa menu, which offers healing body treatments and massages inspired by various parts of the world, including Thailand, Greece, Hawaii, Egypt, Japan, and more. Explore the additional amenities, including five championship golf courses by visiting PGA National Resort & Spa’s website: http://www.pgaresort.com/ .
 
Transformative Experiences
For more than 60 years, the world-renowned Hippocrates Health Institute has helped people help themselves, through nutritional counseling, youth-enhancing therapies, spa services, inspiring talks, and non-invasive treatments. Located on 55 lush acres of a tropical oasis, the non-profit organization’s purpose is to assist people in living their lives through nutritional guidance, stress-reducing practices, and healthy eating. Three to nine-week courses are available themed: Life Transformation Program, Hippocrates Weight Loss Academy, Etress Reduction program, Comprehensive Cancer Wellness Program, and Health Educator Program. The Institute also has an on-site organic salon, restaurant, and OASIS Therapy Center that offers healing therapies, massages, acupuncture, body treatments, fitness, and personal training, Psychotherapy, QRS technology, and more. At the Vida Center at Hippocrates, guests can enjoy various oxygen therapies, micronutrient testing, IV therapies, and hormone therapy to name a few.
 

FIND BALANCE AND GROWTH

The beautiful scenery along the coastline of The Palm Beaches or the lush green landscape are enough to motivate anyone to get up for a morning workout. For those itching to get fit, rejuvenated experiences for both your body and your mind are available through an array of active pursuits:

Must-Try Trails, Walkways and Paths
Visitors can witness breath-taking sunrise views along the beachfront stretches of A1A, a scenic arterial route that runs parallel to the coastline through various parts of Florida, including The Palm Beaches. Area highlights include surrounding areas near the Juno Beach Pier, Carlin Park, John D. MacArthur State Park, Lake Worth Beach Park, Oceanfront Park Beach, Gulfstream Beach, Atlantic Dunes Park, and Red Reef Park. Intracoastal Waterway views are available for fitness-seekers along Flagler Drive in West Palm Beach, Veteran’s Park in Delray Beach, and the scenic Palm Beach Lake Trail on Palm Beach. Here, a condensed history of Palm Beach is noted on detailed markers stationed throughout the approximately six-mile-long path, noting historical sites and landmarks. Those in search of native wildlife and lush paths can explore the cabbage palm, cypress tree, and oak tree paths waiting to be explored at Riverbend Park in Jupiter and Okeeheelee Park in West Palm Beach. Both of the parks also offer on-site rentals for bike rentals, canoes, and kayaks. To find out more, visit www.thepalmbeaches.com/blogs/hike-bike-repeat-5-must-try-trails

If downtown cityscapes are of interest, a stroll along Delray Beach’s Atlantic Avenue or West Palm Beach’s Clematis Street are sure to please. In Delray Beach, visitors can enjoy the pedestrian-friendly and “gram-worthy” Atlantic Avenue. the popular promenade offers inviting sidewalks complete with several accommodation options, friendly restaurants, and cafes, cultural art centres – all collectively adding to the vibrant streetscape. The picturesque, mile-long street also features mom-and-pop boutiques and recognizable brand name stores, making it a trendy stroll to the Atlantic Ocean beach located at the east end of the street. Find out more: www.thepalmbeaches.com/explore-cities/delray-beach

In West Palm Beach, street murals grace the walls of prominent city buildings located along walkable Clematis Street, while a bounty of diverse restaurants, bars, and nightclubs offer plenty of entertainment.
 
Outdoor Yoga
Experience the serenity of yoga in a new light at the Jupiter Inlet Lighthouse & Museum on Mondays year-round. At twilight, mats fill the wooden deck of Palm Beach County’s most historic site, as yogis of all levels line up in organized fashion for a cohabited mind and body experience. The donation-based yoga class overlooks the Intracoastal Waterway in Jupiter and is held underneath the shade and comfort of the base of the 1860s historic area lighthouse and a majestic Banyan tree. Clear the mind and focus on the self as the sun sets in the distance. Once the daylight dims, string lights illuminate the journey. Those eager to go beyond the realms of a non-land experience can practice this ancient art on a paddleboard atop the warm waters and swaying breezes of the Atlantic Ocean or Intracoastal Waterway with Paddle Boarding Palm Beach, Blueline Surf & Paddle Co., and Jupiter Outdoor Center. Paddle Boarding Palm Beach also offers a Paddle Board Fitness Class, where paddle boarding is followed by an hour fitness-centric class surrounded by mother nature, while Jupiter Outdoor Center also offers fitness on the water via a SUP Core Workout that mixes yoga with strength training. Yoga at Grandview Public Market is also worth a visit, available Wednesdays, Saturdays and Sundays. On Sundays, visitors can delight their senses with scents of essential oils, and live instrumental bands and musicians during the serene outdoor practice. Find out more: www.thepalmbeaches.com/blogs/whole-new-twist-yoga-palm-beaches
 
Get Fit Together
West Palm Beach’s District Fit brings a week of fitness classes and experiences to visiting travelers and
locals looking to challenge themselves through new and innovative workouts. During March 7-9, attendees can experience Glow Yoga (a glow-in-the-dark yoga session), POUND (a beat-pumping cardio jam session with drumsticks meant to resemble the art of playing drums), and “plogging” (a Swedish-born trend that combines jogging with litter cleanup to help both yourself and Mother Nature stay fit)
 
Get on the Course
Walk on the greens of more than 160 sun-soaked golf courses, upon which golf legends such as Jack Nicholas, Ernie Els, and Tiger Woods have walked themselves. With year-round play and courses designed by the greatest architects in the game, it’s easy to see why The Palm Beaches is Florida’s Golf Capital. Clear your head and sharpen your game with historic courses such as The Breakers’ newly renovated Ocean Course, or PGA National Resort & Spa’s  The Champion course. The Ocean Course is recognized as Florida’s oldest golf course, and earlier this month completed a full-scale renovation by Rees Jones. The Champion, a Jack Nicklaus-designed course that features the infamous Bear Trap – one of the most daunting three-hole stretches in golf — is also located in The Palm Beaches. Find out more about the golf scene by visiting the destination’s website: www.thepalmbeaches.com/golf.
 
RENOURISH
 
Replenish the body with nutrients and healthy options for a fresh and energized vacation in The Palm Beaches:
 
Warm the Spirit with Tea
Step foot inside of the enchanting space that is Yaxche Tearoom & Emporium in Delray Beach. The quirky tea shop has more than 100 varieties of teas from around the world, inspirational quotes, books, and a colourful atmosphere fit for a tranquil, Instagram-worthy experience. Also try the locally-made and worldly light bites and the shop’s Good Water, touted as the purist water on the planet.
 
Get on The Farm
Celebrate the best of fresh, local produce with Swank Specialty Produce’s al fresco on-the-farm series, which includes: Swank Master Chef, Swank Market and brunches, and multi-course dinners. Set on the Swank family farm, these specialty, local food-driven events take place underneath a hand-built wooden pole barn, rooted in the heart of the family’s farm. Communal tables with a capacity to seat 250 hungry diners offer space for guests to enjoy seated dinners and brunches year-round. Menus are specially curated with local, regional and national chefs who each create meals for the attendees, while local bands, regional distillers and brewers as well as vendors add to the afternoon and evening entertainment. Swank makes for a truly magical experience for bringing the best fresh produce, live food demonstrations, dances, and musical celebrations all under one rustic roof. Find out more about this year’s events by visiting their website: www.swankspecialtyproduce.com.
 
Healthy Eating
Inspired by the simple philosophy “that food should make you feel better, not worse,” True Food Kitchen is where conscious nutrition and savory flavors meet. Started by Dr. Andrew Weil, a renowned physician and doctor specialized in integrative medicine, menu items are purposefully prepared to help guests counteract chronic inflammation through a variety of wholesome, simple ingredients with simple preparations for optimal flavour. True Food Kitchen is currently in Boca Raton, and will soon open two additional locations in The Palm Beaches at CityPlace in West Palm Beach and The Gardens Mall in Palm Beach Gardens. 
 
-Ends-
 
About Discover The Palm Beaches:
Discover The Palm Beaches, formerly the Palm Beach County Convention and Visitors Bureau, is the official 501(c)(6) not-for-profit tourism marketing organization that promotes the collection of 39 cities and towns commonly referred to as “The Palm Beaches,” which spans more than 2,300 square miles and 47 miles of pristine, golden beaches from Boca Raton to Jupiter and Tequesta. Tourism is among Palm Beach County’s major industries, generating $4.7 billion in direct visitor spending and supporting 70,000 jobs with an economic impact of about $7 billion. Once recognized as a tropical escape for elite travelers in the late 1800s, America’s First Resort Destination® is making its resurgence as The Best Way To Experience Florida®, welcoming a record-breaking 7.89 million people in 2017. The Palm Beaches are home to nearly 17,000 hotel rooms, ranging from historic resorts to boutique inns. The destination features more than 100 family-friendly attractions, world-class luxury and antique shopping experiences, 125 miles of peaceful waterways for on- or in-the-water activities, more than 150 artificial reefs that line the Atlantic Ocean’s Gulf Stream current, 160 golf courses, award-winning restaurants, and a thriving entertainment scene boasting more than 200 art and culture organizations.
 
Situated along I-95, The Palm Beaches are also home to Palm Beach International Airport (PBI), with more than 200 daily direct flights to 27 domestic and international destinations in the United States and Canada. The Palm Beaches are also conveniently located next to Fort Lauderdale-Hollywood and Miami International airports, each one only an hour away. In addition, with the new Brightline train, transportation into The Palm Beaches from Fort Lauderdale is even faster and more convenient – with connections to Miami and Orlando coming soon.
 
For more information about The Palm Beaches, visit www.ThePalmBeaches.com and connect on social media via FacebookTwitter and Instagram @PalmBeachesFL, YouTube at Discover The Palm Beaches and the hashtag #ThePalmBeaches. Tune-in to The Palm Beaches TV for 24/7 streaming content of the destination’s hotels, attractions, restaurants and experiences. 

Media Contacts:
 
Media Contacts:
Ashley Svarney
Senior Director, Public Relations & Social Media
Discover The Palm Beaches
asvarney@thepalmbeaches.com
Office: +1 561-233-3030; Cell: +1 954-592-6683
 
Veronica Arrieta
Manager, International Public Relations
Discover The Palm Beaches
varrieta@ThePalmBeaches.com
Office: +1 561-233-3002
 
Angela Ledford
Manager, B2B and MICE Public Relations
Discover The Palm Beaches
aledford@ThePalmBeaches.com
Office: +1 561-233-3064

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